Free exercises, irreverent animations, tiny tutorials, provocations, and tools — tested in public, refined in real time. The garage door is open. Come see what we're making.
Jack joins AIGA to talk about where design thinking meets narrative — and why the best design work starts with the story you’re telling yourself.
Jack sits down with Innovation360’s Play Bold podcast to explore how narrative design reshapes the way organizations innovate — and why the boldest move is often the quietest story.
You hired an agency. They gave you a "narrative." It has words like "innovative" and "passionate" in it. Here's why — and what sacred geometry has to do with fixing it.
A pocket version of our empathy protocol. One person, five minutes, five questions. You'll learn more about your user in five minutes than most surveys reveal in five weeks.
A 90-second animation about why the problem isn't meetings — it's the absence of story structure inside them. Featuring a protagonist named Dave and a whiteboard named Despair.
If your AI agent could only say one sentence to a stranger, what would it say? A deceptively simple diagnostic that reveals everything about your agent's character — or lack of it.
What if you stopped treating your organizational structure like an engineering diagram and started treating it like a cast list? Roles as characters. Relationships as plot.
Pick your most sacred business belief. Write it down. Now run it through three questions that will either confirm it or destroy it. Most people don't make it past question two.
A three-minute breakdown of why every organizational tension is actually a polarity in disguise — and why solving it is the worst thing you can do.
Stanislavski's most powerful acting tool, reformatted for business. One card. Three prompts. Takes any stuck decision and opens it up like a switchblade.
Every company's chatbot sounds like the same helpful, slightly apologetic stranger. That's not AI's fault — it's a character design failure. And it's fixable.
A 60-second visual essay on why the opposite of creation isn't destruction — it's reaction. Same letters. Rearranged. Everything changes with perspective.
storylab's worldbuilding exercise, compressed onto a bar napkin. Three prompts that uncover the hidden constraint blocking your next move. Works on businesses, careers, and relationships.
A walkthrough of what happened when we stopped writing prompts and started writing character bibles. The before and after is unsettling — in the best way.
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